Travel mobile apps have become an integral aspect of the tourism industry. The recently surveyed report stated that travel-based mobile applications are the 7th most-downloaded app category. It has been found that about 60% of Smartphone users are most often using travel apps for planning and organizing their trips. These apps not just improve the travelers’ experience seamlessly but also helps tour-based companies.
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Here are 5 Reasons why Travel Apps Popularity is Rising
1. Convenience and Portability
Top-rated travel apps can be linked to geolocation-enabled services such as GPS and Google Maps to provide directions, maps, and last-minute route diversions to unknown regions. Hence, you no longer need to carry heavy guidebooks or maps along with you on your journey. Alongside location, a few apps also offer real-time views of the place you are searching for and the accommodation available there. For example, Airbnb allows users to send their feedback about homestays and rentals around the globe via pictures, videos, and text.
2. Stay Connected with Worldwide Users
Mobile travel apps provide an awesome way to stay connected with other people before, during, and after their trip. Such apps help travel companies better understand their customers by analyzing their interests, requirements, expectations, and behavior. Based on their customers’ behavior, they can plan effective future marketing campaigns to select an audience base. Most apps have added suggestions and feedback sections to allow companies to prevent negative reputations. For example, TripAdvisor has become a reliable source of information for potential travelers.
3. Improves Users’ Travel Experience
Most avid travelers use the best travel apps for finding destination details, online ticket booking, getting flight deals, food outlets, hotel booking, sharing travel stories, photos, and videos, locating local attractions, and more. Travelers are using these apps for exploring new destinations and posting reviews on an airline, event, or other travel aspects. The recognized travel application provides updated details in a fun manner regarding monuments and buildings you’re visiting. For example, the Trotter It travel app allows users to record their memories in terms of photos, videos, and literature. They can even share their stories or experiences with fellow travelers.
4. Prevent Paperwork
The rapidly increasing use of travel diary apps is making more and more people go paperless. The digital India trend has brought almost every task online and traveling is not an exception of it. Soft copies of invoices, hotel booking papers, travel promotion brochures, passports, tickets, and receipts are reducing documentation. This eventually saves resources and labor costs. Lack of physical paperwork helps not just the business but customers as well. They will get immense peace of mind understanding that their papers are safely kept in their mobile device round the clock.
5. Great Marketing Tools for Travel Industry
Travel apps have been launched as the most useful technological development not just for travelers but travel companies as well. They are using these apps for improving their visibility and widen their presence in the highly competitive tour and travel industry. The Foursquare app is one of the biggest examples of how travel businesses can be expanded using social media networks. Travel companies and travelers can reach out to millions of travelers with just one click.
Winding Up
That’s everything why travel apps have been gaining significant popularity and how they have revolutionized the travel industry. As the tour and travel industry grows in sophistication, several new opportunities are coming up for travel agents, travel companies, and travelers as well. Hence, check out the best travel app based on your needs and enjoy its major benefits.
Related: Gift for Travelers – 5 Travel Apps to Make Travel Easy
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